Being Self-Employed online requires diligence and alertness. Then too, you have to be connected to some savvy experienced webpreneurs along with some HUNGRY relatively new marketers! Knowing that, I've created a SKYPE account and provide my SKYPE ID to certain networking sites, individuals and traffic generation programs. Since I've just started using SKYPE as a viable marketing method, my success rate can't be measured -- out of 2 new contacts within 30 days, only 1 has signed up for any of my programs. I could say that I have a 50% success rate, however, that would REALLY be doing a slimy job of hard selling the pros of using SKYPE -- which I'm not going to do!
What I am going to do is maintain a log of the positive marketing aspects of SKYPE and other online services, which includes 'converting' chance visitors into buying customers and loyal followers. Then, I'll be able to either endorse SKYPE as a fantastic marketing tool or keep SKYPE in the great FREE telecommunications tool category!
One of the new webpreneurs I've met on SKYPE introduced me to "TweeterGetter" which promises up to 19,530 site visitors in 30 days! The "TweeterGetter" promo boasts that the service/program utilizes "viral marketing' in combination with Twitter to generate explosive amounts of traffic to your site/blog or social network profile page.
Viral marketing is a phrase that has been used rather heavily online in the past 90 days -- many start up internet businesses revolve around providing simple traffic building methods to site/blot owners. The "viral" aspect involves the same principle as a relay race: 1 person starts out at a certain speed and the baton gets passed to faster and faster team mates so that the fastest runner is allowed to win the race for the team! Ok, not exactly the best metaphor but viral marketing does require team work, in that 1 person gets the initial sign up and passes the opportunity to the next person which benefits number 1 and ostensibly, in the long 'run,' the entire team of webpreneurs/marketers has grown its visibility to far more people than if having to market their site/blog alone!
Over the next few weeks, I'll be bringing you more information regarding viral marketing especially which programs work, which have lots of promise but little delivery and those that are nothing but methods of getting your email address in order to sell you stuff you don't want or need!
In the meantime, I'm giving "TweeterGetter" a trial run and invite you to join me! The most we have to loose is 2 minutes -- which is how long it took me to send out a 'tweet' to Twitter with the "TweeterGetter" interface. However, if "TweeterGetter" can live up to even half of it's promise, I'll have gained 9,765 new visitors to my Twitter account which JUST might convert into avid blog readers and loyal customers!
Using Twitter just got more meaningful to me -- and testing "TweeterGetter" just became more interesting!
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YE is an author; WebPreneur; electronics, computer & gadget geek; Certified Holistic Health Consultant; grandmother and devoted traveler that currently resides in the SouthEast. She can be contacted for interviews, consultations and general comments at either of her websites or by email at: yehasmoney4u@s-bgen.com -- no spam please!
©2008 S.U.R.-B.E.T. Publishing
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All business owners recognize the importance of marketing/advertising. For eCommerce and eBusiness owners there is a new avenue that must be considered and factored into the advertising/marketing strategy.
Generally when one thinks of marekting/advertising their business online banner ads, text ads, digital yellow pages and the like comes to mind.
Then, too, business-to-business marketing sites are popular ways of promoting, networking and learning from other webpreneurs/business owners. Sites like Merchant Circle, AdlandPro, Black Business Space and Entrepreneur Connect all provide 'net' space for advertising, discussing and growing your online business venture.
However a recent study by Cone, as reported by B-to-B Magazine, states that a significantly high percentage of customers expect businesses to have an online presence via social networks! (1)
So for those of us that are genuine 'artistic types' that utilize monetized blogging to generate income, it is essential to establish and maximize your presence via social networking venues. While this may not be a surprise to most seasoned bloggers, many newbies into the field should pay close attention to this trend.
Further, it is reported that customers with incomes ranging into the 'high' or wealthy bracket, $75,000+, and those aged between 18-34 expect to be 'actively' marekted to! In other words, "woo me 'socially' to entice me to spend!"
Creative ways of promoting your monetized blog [without being penalized for duplicate article posting] will have to become a permanent part of social network marketing.
If you want to make sales, 'follow the money!'
Now's the time to revisit MySpace, FaceBook, YouTube and definitely 6dgr! Tweak your profile [or create one if you haven't done so already] and 'actively market' your monetized website to the new generation of internet shoppers!
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1. Study: Customers expect companies to have role in social media
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YE is an author; WebPreneur; electronics, computer & gadget geek; Certified Holistic Health Consultant; grandmother and devoted traveler that currently resides in Georgia. She can be contacted for interviews, consultations and general comments at either of her websites or by email at: yehasmoney4u@s-bgen.com
©2008 S.U.R.-B.E.T. Publishing
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